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FREQUENTLY ASKED QUESTIONS
WHAT IS PROXIMITY ENGAGEMENT?
Proximity engagement is any system that utilizes location technologies to directly communicate with customers via their portable devices. Uses of proximity marketing include distribution of media at concerts, information, gaming and social applications, retail check-ins, payment gateways, and local advertising.
WHAT ARE BLUETOOTH BEACONS?
Beacons are devices that emit a Bluetooth identifier. They enable smart-phones to perform actions when in proximity to this physical Beacon (usually around 30 meters). Noteacons allows you to use Bluetooth beacons to trigger interactions with your app users.
WHAT IS GEOFENCING?
A geofence is a virtual perimeter for a specific geographic area. Geofences generally use the Global Positioning System (GPS) satellite network. Noteacons allows you to set up geofences and interact with mobile users in the area that you define. Check out this iBeacontrends article to learn more about how beacons and geofencing can be used together.
HOW DOES YOUR SDK WORK?
Our SDK for Android and iOS allows apps to communicate to their users via Bluetooth Beacons and Geofencing. It is designed to be integrated easily and transparently so that developers can intercept signals and add specific logic wherever it is needed. Contents are managed with a modern front-end and sent to a powerful and scalable backend built with some of the latest technologies available.
WHAT IS A CUSTOM CALLBACK CAMPAIGN?
Custom Callback campaigns allow you to have a great deal of flexibility in your proximity engagements. The Noteacons SDK executes code in your app designed for customized engagements. Check out our Callback infographic to visualize how they work.
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